Category: Cases

Systencess helps Customer set up eCommerce site for insurances

eCommerce for insurances? Can you buy life insurance from web? Yes you can, our customer Keskinäinen Vakuutusyhtiö Kaleva (Kaleva Mutual Insurance Company) has had an eCommerce site for several years, During beginning of  2015 we helped them to set up a

Posted in Cases, eCommerce, KPI, Project Management, web analytics Tagged with: ,

Organic Share of voice in social media, Finnish online stores

Likes, comments and content shares are at the heart of social media. People do like to share and comment content that they truly like. Each individual channel, Twitter, Facebook and so on have a tool for measuring share of voice in

Posted in Big Data, Cases, Partners Tagged with: ,

Case 2

Case Study 2 Objective: Reduce time delays and cost of administration to de-risk marketing and enable better decision making using KPIs. This international company has set up detailed metrics and KPIs to monitor its marketing activity. However its data is

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Case 1

Case Study 1 Objective: Speed up the delivery of business critical marketing analytics to enable pro-active marketing. This international mobile phone company engages a full service marketing agency to handle its direct marketing activity. However, despite great creative input and innovative

Posted in Cases